Oniracom recently unveiled our newest study, produced in partnership with international engineering firm ARUP. The in depth analysis is a resource for cities or other entities that are curious how social data can inform key decisions in built environments. The whitepaper, titled Public sentiment analysis and its explanatory power: Applications to new mobility planning and…
Oniracom was proud to show support at Coastal’s grand opening event! Local, regional and industry leaders showed up to celebrate the one of the first premier luxury cannabis dispensaries opening in downtown Santa Barbara. Coastal Dispensary LLC at 1019 Chapala St. is one of the three permitted retail cannabis stores selected by the city. The Farmacy…
On Wednesday September 19th, we transformed our headquarters on 216 E Gutierrez Street to host Onifest. Onifest is a thank you to Oniracom’s clients, and this year the event was also open to the Santa Barbara community! The night included musical performances by U.S. Elevator with Willy Tea Taylor & Johnny Irion. Winner of this…
There’s a big gap between logo and brand identity, and seeing finished products and merchandise in the physical world. Sometimes, it can help bring a brand to life, in your mind or in the minds of your future customers, to have believable three-dimensional art of future merchandise and packaging as it will look before having…
Oniracom made the news after last week’s world premiere of David Segall‘s new music video, “Touch of Love,” and the Plastic-Free July kickoff celebration on Thursday June 27th at the Oniracom office. Co-starring the valiant “Ocean Guardian” students of Adams Elementary School, “Touch of Love” tells the story of going the extra mile to preserve,…
A night of cannabis community building, strain sampling, Pacific Stone Brand and live music + food! Following the first ever Santa Barbara Medical Cannabis Conference, Oniracom hosted a special private 21+ reception at our office. Products at the event included cannabis pre-roles from our client Pacific Stone Brand, and samples of “enHIGHten” – a high-enhancing…
For decades Oniracom has proudly supported all of the Jack Johnson camp’s nonprofit initiatives as a marketing and technology partner including the Kokua Hawaii Foundation and its Kokua Festival, Plastic Free Hawaii, Johnson Ohana Foundation, All At Once, and most recently BYOBottle.org. The collaborative BYOBottle Campaign encourages artists, venues, festivals, businesses and fans to reduce…
Santa Barbara Bowl Hosts 3000 Santa Barbara Students The SBBowl is not only a world-class venue to witness live music — buying a concert ticket to the SBBowl also means directly supporting outreach programs that ensure all SB County students receive performing arts experiences and education. Kids at the Bowl is an essential program of Santa…
We were honored to host Sofar Sounds Santa Barbara’s first show of spring 2019 at the Oniracom office! What’s a Sofar Sounds show? Sofar Sounds transforms everyday spaces – like a living room or retail shop – and turns it into a captivating venue for secret, live shows. Each Sofar show is small, and typically…
Santa Barbara is the birthplace and home of Earth Day, which started the April after the 1969 oil spill. The Community Environmental Council (CEC) was founded this same year, and to this day runs our annual Santa Barbara Earth Day Festival. Learn more about the history of Earth Day, CEC, and the Santa Barbara environmental movement. As a parter…
Brand strategy is often a painful exercise in editing. Writers are told to kill their darlings; at Oniracom, when it comes to branding, we often recommend “cull your darlings.” That means taking a hard look at everything you’re doing when it comes to your brand, and cutting loose everything that isn’t directly serving the goal…
It’s been an incredible first year of partnership with the Lobero Theatre, and as they prepare to celebrate their 146th Birthday next week, we couldn’t be more excited to celebrate their recent accomplishments and longstanding history. The Lobero is California’s oldest, continuously operating theatre. Originally founded in 1873 and rebuilt in 1924, it is recognized…
February 15, 2019
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