We ran an anonymous, national survey from April to June 2020 to a diverse set of consumers in order to gain insight into their current…

The most sustainable venue the world has ever seen is opening in 2021. Existing at the nexus of music, entertainment, sustainability, and the built environment,…

Oniracom was recently certified as a Green Business Innovator! Certified Green Innovators have met the highest verifiable standards of sustainability. “They represent the spirit of our…

We’re fortunate to have a video team that is still able to capture content at this time. Our team hit the road for Buttonwillow California…

We’ve captured the following advice from Oniracom Live-streaming Expert, Paul Mathieu. 1. Turn your phone sideways! High-definition video is either 1920×1080 pixels (aka “1080p HD”)…

FEATURED VIDEO  SIGN  Justice for George Floyd Justice for Ahmaud Arbery Justice for Belly Mujinga Justice Breonna Taylor ACT Register to Vote Ways to Help…

During this global health crisis and quarantining, our physical, mental, and emotional health have certainly been challenged. We feel incredibly grateful to belong to a…

That’s right, another blog about how the pandemic has shifted our community; but there’s hope on the horizon!  While this situation can leave us feeling…

Women & Cannabis Insights on This Rapidly-Growing Segment of the Cannabis Industry The traditionally male-centric cannabis industry is rapidly shifting. While male consumers continue to…

People, Planet, Profits. We firmly believe in the triple bottom line of people, planet, and profits. This is a key element we bring to every…

We recently had the privilege of working with photographer Elena Kulikova. Her work pushes the boundaries and produces captivating images in a vibrant, dynamic, conceptual,…

Over the past 2 years, we’ve developed a deep partnership with leading Australian urban strategy group, Mantra Studios, which has led us down the road…

With January being the start to many resolutions, we’re renewing our nearly 19 year career long focus on sustainability by implementing eco-friendly habits and processes…

Each day, the grid on their website revealed a new tile, and Brushfire shared that media on Instagram and Facebook to further engage with comments…

Cannabis packaging is an especially tough design project. As experts in cannabis rules and regulations, and as an agency with deep relationships with experienced packaging…

Our team turns the dreams of brands, communities, and causes into reality. We strive to make a positive difference in the world by contributing to…

Meissner turned to Oniracom to produce a video that their international sales team uses in high profile meeting. This video acts as a tool so…

Oniracom recently unveiled our newest study, produced in partnership with  international engineering firm ARUP. The in depth analysis is a resource for cities or other…

Oniracom was proud to show support at Coastal’s grand opening event! Local, regional and industry leaders showed up to celebrate the one of the first…

On Wednesday September 19th, we transformed our headquarters on 216 E Gutierrez Street to host Onifest. Onifest is a thank you to Oniracom’s clients, and…

There’s a big gap between logo and brand identity, and seeing finished products and merchandise in the physical world. Sometimes, it can help bring a…

Oniracom made the news after last week’s world premiere of David Segall‘s new music video, “Touch of Love,” and the Plastic-Free July kickoff celebration on…

A night of cannabis community building, strain sampling, Pacific Stone Brand and live music + food! Following the first ever Santa Barbara Medical Cannabis Conference,…

For decades Oniracom has proudly supported all of the Jack Johnson camp’s nonprofit initiatives as a marketing and technology partner including the Kokua Hawaii Foundation…

The SBBowl s not only an incredible venue, but their philntruopic and Outreach program Kids at the Bowl is an essential program of Santa Barbara Bowl…

We were honored to host Sofar Sounds Santa Barbara’s first show of spring 2019 at the Oniracom office! What’s a Sofar Sounds show? Sofar Sounds…

Santa Barbara is the birthplace and home of Earth Day, which started the April after the 1969 oil spill. The Community Environmental Council (CEC) was founded this…

Brand strategy is often a painful exercise in editing. Writers are told to kill their darlings; at Oniracom, when it comes to branding, we often…

It’s been an incredible first year of partnership with the Lobero Theatre, and as they prepare to celebrate their 146th Birthday next week, we couldn’t…

50 years ago today “California’s Worst Oil Spill Turned Beaches Black And The Nation Green”. Yesterday, students, activists, non-governmental organization leaders, politicians and other community members filled…

Addressing cutting-edge technology, talent, ticketing, sponsorships, scheduling, merchandising, operations, sustainability, charitable work, innovation and safety, FestForums® brings together festivals and events of all sizes for…

Last Thursday, November 8th, David Crosby took the Lobero stage. Oniracom is proud to have sponsored this extremely unique opportunity to see what Crosby calls,…

Ocean Friendly Restaurants has just launched in Santa Barbara! We are excited to help spread the word and support local businesses that are going above and…

My job title at Oniracom is Director of Story. In reality what I do here is work with brands to develop effective messaging and then…

Photos by Nicole Wallace/Daily Nexus The groundbreaking of the UCSB Edible Campus Program Student Farm, a project supported by the Johnson Ohana Foundation, took place…

Friday, September 28th, 2018 we hosted a party for our community to celebrate the one year anniversary of our new office. Hundreds of friends, partners,…

EVIDENCE BASED OUTCOMES FOR A BETTER WORLD

The energy of Jolly Boy radiates through the jovial, good-hearted, and eager nature of the couple that started it. Inspired by the charming story of…

Old Spanish Days Santa Barbara put together yet another incredible annual Fiesta filled with events, vendors, and unrivaled fun with friends and family. “Fiesta” is…

This month, Travel In Company’s Summer Start Up Camp bought 75 Brazilian students to Oniracom for an engaging session on Social Media Marketing and Audience…

Oniracom is pioneering innovative ways to make your products more appealing, showcasing not just what they are — but also the texture, luster, colors and…

An estimated 75,000 spectators crowded State Street for the 2018 Summer Solstice Parade last weekend.  The Solstice committee selected “Heroes” as the theme to honor…

The Santa Barbara native returned home for a special concert dubbed, Witness: Coming Home – A Benefit For The Community: Our Neighbors, Our Heroes. The…

Oniracom, the USC Media Institute for Social Change, Kwippit, and the Hip Hop community joined forces to help end homelessness.  On Thursday, the Regent theater…

Persona Marketing 101 The key to successful marketing? Understanding the audience, including its unique personas – the types of people who buy your product or…

The past week saw the success of the Jack and Friends Benefit concert when Jack Johnson returned to his second hometown of Santa Barbara, CA,…

Anatomy of a Hyper-Successful Ad Campaign: How an Emerging Brand is Outpacing its Legacy Competitors Our tech partner and friends at InMarket hosted our CMO,…

ProYo Scoops Up Market Share With Location Data-Infused Marketing Strategy by Allison Schiff // Monday, November 27th, 2017 – 12:35 am “The frozen dessert area is one…

Barbecues, beach hangs, melted chapstick and dangerously hot steering wheels… don’t you love summer? But alas, Labor Day is today and summer is nearing its…

One of our most frequent projects for clients is website building. Our building and hosting platform of choice is Squarespace because it is super efficient…

Earlier this month, Sean (CTO), Jacob (CEO) and Mike (CMO) went to Chicago to help Jack Johnson kick off his Summer 2017 tour. With them…

Since Oniracom’s inception, a major part of our practice as a company is being environmentally friendly. As a result, we are big supporters of Earth…

Our in-house lead designer, Keir DuBois recently helped upgrade and refresh the color scheme and design for Data Hardware Depot‘s logo. They decided to move…

From March 10th through 12th the Traffic & Conversion Summit in San Diego brings together some of the brightest minds in marketing to discuss the…

SXSW is coming and attendees are making their way to Austin, Texas in droves. This year’s event is jam packed with hundreds of conferences, parties,…

StartupSB and Oniracom collaborated last Friday night on an evening panel to discuss “The Business of Virtual Reality” with Industry Insiders. The panel was moderated by Oniracom’s…

Oniracom was proud to roll out the red carpet and then some for longtime client and friend Jack Johnson during his official 2017 Summer Tour…

Oniracom’s new identity revision is not a radical change from its previous incarnation, but it’s more revised and organized than at any point in our…

For fifteen years Oniracom has grown into a leading creative marketing agency in the Santa Barbara area, but the company success was not achieved overnight.…

Years ago, image recognition was only a dream, but today it is slowly creeping into reality. Image recognition is defined as technology that can see…

Mondays don’t typically have the reputation for being the best day of the week, but yesterday, we had a great day! Oniracom spent all day…

Coachella Valley Music and Arts Festival brings in around 100,000 people into the desert city of Indio, California for two back-to-back weekends in April. This…

In a rapidly growing economy full of cultivating ideas and start-ups, Santa Barbara has become a main vessel for small businesses. Locally known tourist areas…

Being an environmentally friendly business comes with its perks. First and foremost, you get to feel good about making the world a safer, healthier place.…

We’ve finally done it. Each staff member chose their favorite apps that they can’t live without. Take a look at who chose what, and click…

Today’s marketing environment is a visual one. Pictures may be worth a thousand words, but video content is increasingly dominating the digital sphere. By 2018, 89%…

“EVERY DAY WE ARE WORKING TO MOVE PEOPLE FROM HUNGER INTO HEALTH. NOT ONLY FEEDING BUT TEACHING HOW TO FISH.” Earlier this summer, the Foodbank…

Apple entered the music streaming marketplace with the launch of Apple Music, debuting worldwide on June 30th. The app and streaming service aims to consolidate…

Behold, our wonderful client map of Santa Barbara! Recently, a new local company called 805Connect featured Oniracom as a partner which summarizes our connection with the…

One moment Lev Allanblitz was a fan in the audience freaking out to Michael Franti and Spearhead. The next he was commanding the Arlington Theater’s…

The Santa Barbara Bowl, built in the 1930s, has hosted many amazing shows throughout its history. The Bowl has been home to many big names…

It doesn’t matter if the Amazon Drone Delivery will work in the future or not. It’s a stroke of Marketing/PR genius. Strategically announced last night on…

If you’ve ever been to Santa Barbara, you know that there are a bunch of amazing local spots to grab breakfast, lunch, or dinner at.…

With Jack Johnson’s recent environmental we thought we might share an old interview of his. He touches on his opinions on the environment and ends…