Cannabis

Cannabis,  COVID-19,  & You
Actionable Intelligence™

Cannabis, COVID-19, & You

We ran an anonymous, national survey from April to June 2020 to a diverse set of consumers in order to gain insight into their current feelings, understanding of cannabis issues, and vision of the industry’s future.  Our goal is to help cannabis companies make better decisions for consumers, and help the cannabis industry more fully…

September 29, 2020
Women & Cannabis
Actionable Intelligence™

Women & Cannabis

Women & Cannabis Insights on This Rapidly-Growing Segment of the Cannabis Industry The traditionally male-centric cannabis industry is rapidly shifting. While male consumers continue to dominate the market, female cannabis consumers have become the one of the fastest-growing segments of the industry. As a marketing and data intelligence agency, we continually provide deep insights into…

April 2, 2020
An Interview with Photographer Elena Kulikova
Cannabis

An Interview with Photographer Elena Kulikova

We recently had the privilege of working with photographer Elena Kulikova. Her work pushes the boundaries and produces captivating images in a vibrant, dynamic, conceptual, style that is uniquely her own. She shared with us some of her background and answered some of our burning questions….

March 11, 2020
Challenges Of Designing Cannabis Packaging Under A Complex Regulatory Regime
Cannabis

Challenges Of Designing Cannabis Packaging Under A Complex Regulatory Regime

Cannabis packaging is an especially tough design project. As experts in cannabis rules and regulations, and as an agency with deep relationships with experienced packaging fabricators, we take the unique challenges of cannabis regulations in stride, and create beautiful, purchase-driving packaging, even when the playing field is in flux. Keep the following in mind when…

December 3, 2019
Cannabis Dispensaries Make Their Way to Santa Barbara
Cannabis

Cannabis Dispensaries Make Their Way to Santa Barbara

Oniracom was proud to show support at Coastal’s grand opening event! Local, regional and industry leaders showed up to celebrate the one of the first premier luxury cannabis dispensaries opening in downtown Santa Barbara. Coastal Dispensary LLC at 1019 Chapala St. is one of the three permitted retail cannabis stores selected by the city. The Farmacy…

October 14, 2019
Bringing Ideas to Life with 3-D Rendering
Cannabis

Bringing Ideas to Life with 3-D Rendering

There’s a big gap between logo and brand identity, and seeing finished products and merchandise in the physical world. Sometimes, it can help bring a brand to life, in your mind or in the minds of your future customers, to have believable three-dimensional art of future merchandise and packaging as it will look before having…

August 6, 2019
Cannabis Reception at Oniracom
Actionable Intelligence™

Cannabis Reception at Oniracom

A night of cannabis community building, strain sampling, Pacific Stone Brand and live music + food! Following the first ever Santa Barbara Medical Cannabis Conference, Oniracom hosted a special private 21+ reception at our office. Products at the event included cannabis pre-roles from our client Pacific Stone Brand, and samples of “enHIGHten” – a high-enhancing…

May 17, 2019
How do you know your videos are maximizing ROI?
Actionable Intelligence™

How do you know your videos are maximizing ROI?

My job title at Oniracom is Director of Story. In reality what I do here is work with brands to develop effective messaging and then deliver that messaging with content.  Our approach with winning messaging is to focus on reaching consumers emotional centers and trigger a positive affiliation with the brand.  This is the first…

October 17, 2018