Actionable Intelligence™

Our team has taken market research and turned it on its head, honing in on the strategies and tactics derived from the data. We combine leading-edge intelligence work with industry best practice to show results for our clients and discover exciting opportunities hidden in the metrics.

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5 themes are studied, each bringing to light different insights into the world around us. From interaction measurements to product market fit, we use the latest in technology paired with our experience and perception to deliver on each project.

The ability to simplify means to eliminate the unnecessary so that the necessary may speak.
— Hans Hoffmann, Introduction to the Bootstrap

By keeping a tight focus on intelligence that can generate ROI, we leave behind the shotgun approach to marketing favored by many, and instead get our brands to market faster, while presenting a clear and focused path for success.


CONTACT ONIRACOM FOR CASE STUDIES  

Please get in touch with us today!


 

AUDIENCE BROCHURE

  Discover what we can do for your brand with the intelligence our research can deliver.

Discover what we can do for your brand with the intelligence our research can deliver.

PERSONAS BROCHURE

  Learn about the latest in data driven personas and how your next marketing campaign can benefit.

Learn about the latest in data driven personas and how your next marketing campaign can benefit.

 

OUR INTELLIGENCE DIGS DEEP

Today's consumers are savvy; they smell inauthenticity from a mile away, are familiar with how to block advertising, and demand transparency.  Word of mouth is still the gold standard, but generating that online is complex and requires finding and enlisting true influencers.

How we drive Brand AWARENESS + SALES

 

Oniracom uncovers insights for your organization or brand through a suite of social listening, data mining and analysis tools and human processes. We then apply recommended strategies and tactics which activate our findings.  We call this work Actionable Intelligence™.  

  • We connect you directly with your ideal consumers across social networks, forums, article comments and other media.

  • We segment them into audiences and advise the best way to market & sell to them.

  • We learn their behavior so you're aware when they buy, how they buy and what medium best motivates them to buy.

  • We define demographic and psychographic information on your consumers to learn how to speak with your leads to ensure they convert.

  • We identify contexts for advertising, where your ideal customers spend their time, and identify the best manner to engage with them.

  • We profile and locate every single person online who match your ideal customer and invite them into your brand circle to expand your brand community.

  • We find and connect to influencers who create buzz and extend a larger audience.

  • We follow your competition and identify how they are ahead of you in business.

  • We share key insights with you, along with business opportunities for growth.